Facebook unveiled “Bulletin,” a standalone site for free and paid articles and podcasts that will compete with Substack
On Tuesday, Facebook unveiled “Bulletin,” a standalone site for free and paid articles and podcasts that will compete with Substack. CEO Mark Zuckerberg launched the platform, which is now online at Bulletin.com, and presented some of the authors that the business has hired in a live audio room on Facebook. Facebook is attempting to compete in the rapidly increasing email newsletter trend, as high-profile journalists and authors have left media firms in the last year to set out on their own.
Substack, a self-publishing platform, is a pioneer in assisting authors in selling email subscriptions and has enticed journalists with cash advances. Twitter, which bought newsletter platform Revue, is one of the other internet companies fighting in the area. At launch, Facebook stated that it would not take a part of Bulletin creators’ earnings and that creators would choose their subscription pricing. The website will be launched in collaboration with several high-profile celebrities and writers, including sportscaster Erin Andrews, author Malcolm Gladwell, and “Queer Eye” actress Tan France.
The social network has had a turbulent history with the news business, which came to a climax in February following a spat with the Australian government about content payment. Following the disagreement, Facebook announced a $1 billion investment in the journalism business worldwide over the next three years. According to the firm, the articles and podcasts will also be available through the Facebook News Feed and Facebook’s News section.
“We developed Bulletin on a separate website to enable creators to build their audience in methods that are not only dependent on the Facebook network,” the new site stated. Facebook stated that it was primarily beginning with US creators and was not currently accepting new ones. However, it noted that the Bulletin site was available globally and tried to add more foreign domains following the beta test.
This article is curated by Prittle Prattle News.
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